smartphone industry analysis

3. Smartphones … This way, the company expects to extend 5G to cheaper smartphones. While their devices might not compete with names such as Samsung and Apple in terms of quality, they appear extremely well-made when compared to other budget-friendly smartphone brands. Target customers and their needs According to Gartner, Inc. , worldwide mobile device sales to end users totaled 1. Global Mobile Phone & Smartphone Market Size, Share, Trends and industry analysis now available from IndustryARC.Report reveals Mobile Phone & Smartphone Market in the industry … Samsung regained the lead, up 2% to 80.2 million units. The market conditions (2015-2019), corporate competition pattern, corporate SWOT analysis are elaborated, and other qualitative analyses like market dynamics, market penetration, market business environment analyses, the regional regulatory scenario in the Smartphone Power Management Ics market will be shown in this report. The goal of this market analysis, then, is to help you make that decision by evaluating how likely you are to succeed. Smartphones achieve the capabilities of a Personal Computer technology and a traditional phone (Ahson and Ilayas, 2006). © 2020. However, personal experience has shown that it would be considered “unusual” for someone living in developed countries not to own a smartphone. Even a one percent share in the smartphone industry would amount to a total, annual revenue of just under $5 billion. Mobile Phone Connectivity and Charging Market . Further, companies like Samsung are known to study the markets they want to approach thoroughly and deeply before they make a move and it is in this perspective that this analysis is undertaken. Some of the recent developments in the market are: 1.1 Study Assumptions and Market Definition, 4.5 Industry Attractiveness - Porter's Five Force Analysis, 4.5.2 Bargaining Power of Buyers/Consumers, 5.1.4 Others (Blackberry, Sailfish, Tizen), 5.3.1 Premium segment (USD 400 and above). These forces may affect all the organizations functioning within the industry. Google is one of the largest suppliers in the smartphone industry. Analysis: Global Smartphone Sales Forecast by Operating System for 88 Countries: 2007 to 2025 Read Insight, Word - Dec 10, 2020; Analysis : Global Smartphone Revenues and ASP Forecasts by 88 Countries : 2012 to 2025 Read Insight, Word - Dec 08, 2020; Top 5 Smartphone Trends for 2021 Read Insight, Word - … The smartphone retains its promise as the device that will make computing and communications universal. By the end of this case study, we hope you’ll understand the core elements of market analysis and even how to conduct one yourself! The goal of this market analysis, then, is to help you make that decision by evaluating how likely you are to succeed. Smartphones are a class of mobile phones and of multi-purpose mobile computing devices. 12.20% CAGR, Smartphone Market, Size, Outlook 2020-2027 Categorizes the Global Market by Type, By Application and by Region - Industry Analysis, Size, Share, … Smartphone shipments declined 2% annually to 360 million units in Q2 2018. For instance, in April 2020, Apple launched the iPhone SE. Changing smartphone market trend. The global smartphone applications market is expected to grow exponentially over the forecast period owing to surging demand for smartphones and tablets. the smartphone market. Despite its extremely reasonable prices, Huawei products are generally considered to be of relatively high quality. The launch added a new iPhone model into Apple’s product mix just as lockdown restrictions had reached important markets, such as the USA. Read the ways …. SMARTPHONE 1.75 Billion 38.4% FEATURE PHONES 2.8 Billion 61.6% 4.55 Billion Mobile Phones are there worldwide Smartphone market size and value The global smartphones market is estimated to reach $150.3 billion in 2014 from about $55.4 billion in 2009. In August 2020 - Xiaomi's launched Redmi 9 Prime. An Overview, 4 Ideas on How to Boost Your Consulting …, Understanding Employability and Ways to Improve It, Coronavirus Data Analysis: How the Outbreak may Impact …, Tools To Ensure Your Remote Marketing Team Is …. On the same page as previously, the smartphone market is valued at just under $480 billion. They enable users to add, install, and delete hundreds of applications. Samsung closed at second position with a global market share of 19.5% to reach 54 million units, though decline of 29.1% YoY. Smartphones have the ability to access the Internet and support several multimedia applications. It can take into account a wide range of variables, and it’s up to you to decide which of these variables will be the most helpful for analyzing the chosen market. Follow Counterpoint … Click here. Asia leads the smartphone market both in terms of production and sales as well. Increasing disposable income … The phone comes with a 6.53-inch touchscreen display with a resolution of 1080 pixels by 2340 pixels at a PPI of 394 pixels per inch. It can be as simple or as detailed as you like — depending on what information is available to you — and it doesn’t have to follow a rigid structure. “The final report will add the analysis of the Impact of Covid-19 in this report Smartphone Security Software industry.” Research objectives To study and forecast the market size of Smartphone Security Software in global market. Such market analysis is performed when you or your organization is already operating in the market, and might tell you how to optimize your business or whether you should be looking for a backup plan! This framework may be used to determine the attractiveness of the market. A quick Google search suggests there are dozens — if not hundreds — of them. In the smartphone industry, regulation is not a major concern. More than 40 analysts work on the analysis of the smartphone industry across seven countries including China, Taiwan, Korea, USA, India, UK, Argentina, and HK. COVID-19 Impact Analysis The smartphone market size has the potential to grow by 39.96 million units during 2020-2024, and the market’s growth momentum will accelerate during the forecast period because of the steady increase in year-over-year growth. This analysis will focus on the smartphone industry given that the global market, in terms of the major players involved and on the dynamics of the smartphone industry and the factors, that affects the change over the conditions of competition. The report was prepared in an extensive manner to aid existing and emerging industry participants in making calculated and informed decisions on operation management and growth strategies that they need to employ. The growth of the market is, however, plateauing, considering intense penetration levels. For this example market analysis of the smartphone industry, it was enough to look at just five factors to see the deadly competition in an otherwise extremely profitable market. By the end of this case study, we hope you’ll understand the, The chosen market for this market analysis example is the. March 2018: Major market players such as Samsung, Huawei, etc. Smartphone industry analysis 1. For this example market analysis of the smartphone industry, we will assume that you want to assess the viability of entering the smartphone market. For instance, at the IFA electronics show in Berlin, Qualcomm reported that its partners are developing over 150 designs using its 5G processors. The five forces developed by Porter include threat of entry, power of suppliers, threat of substitutes and competitive rivalry. Increased consumer spending across regions has driven the sales of Smartphone markers for years. Key industry players are investing in developing their OS and are using high quality sensors to provide ease in usability of devices for consumers. An easy way to start is by tying all of your findings into a single statement, like this: The smartphone industry is a sizeable industry, with over 1.5 billion mobile phones sold every year for a total revenue of almost $480 billion. However, there are ways to improve your employability and stay competitive. PESTEL or PESTLE analysis, also known as PEST analysis, is a tool for business analysis of political, economic, social, and technological factors. According to a report, there is a 15.7% decline year-on-year in unit shipments from 331.8 million in Q2/2019 to 279.7 million in Q2/2020. Following is a five forces analysis of the smartphone industry. The chosen market for this market analysis example is the smartphone industry. Other factors that help determine the market need for smartphones might include the growing population and the number of smartphones broken every year. Global Smartphone Market was valued US$ XX Bn in 2019 and is expected to reach US$ XX Bn by 2027, at CAGR of X8.X1% during forecast period of 2020 to 2027. Rugged Smartphones Industry 2019 Global Market Research report presents an in-depth analysis of the Rugged Smartphones market size, growth, share, segments, manufacturers, and technologies, key trends, market drivers, challenges, standardization, deployment … View Trends, Analysis and Statistics. For OEMs like Realme, Vivo, and Xiaomi, which focus on this market, the pandemic and governmental issues contributed to a problematic Q2/2020. Bargaining power of suppliers : The bargaining power of suppliers in the smartphone industry is generally low except for the few large players like Google. The smartphone market was valued at USD 714.96 billion in 2019 and is expected to reach USD 1351.8 billion by 2025, at a CAGR of 11.2% over the forecast period 2020 - 2025. Socio-Cultural Influences Economic Influences Technology Influences Smartphone Industry PEST Analysis Political Influences Apple has been first to introduce new camera flash Fingerprint scanning technology Improved battery life Mobile devices make it easier for bullies to carry The Smartphones Market is segmented by Operating System (Android, iOS, Windows), Distribution Channel (OEM, Retailer, e-Commerce), Price Range (Premium Phones (USD 400 and above), Mid-range Phones, Budged Phones), and Geography. Xiaomi leads the India smartphone market with a 6% YoY growth in Q1 2020 to reach its highest ever market share since Q1 2018. The data for all countries, with all the granularity, is available far in advance of other agencies, giving our customers a significant advantage in analyzing their businesses. This is considering the increasing share of e-commerce and changing consumer attitude towards online purchase. Samsung is the leader where Smartphones are concerned. Having freelanced for years, Thomas has appeared on various online publications numerous times, but recently set up his own website 'TalkSupplement' about the world of sports nutrition. This article performs Samsung’s Internal and External Stakeholders analysis within the smartphone industry. Counterpoint research is a young and fast growing research firm covering analysis of the tech industry. Reading this statement over, it’s easy to see how the smartphone industry could have massive potential for some. While companies have been increasing their revenues by launching new variant phones with increased frequency, the maturity state in a few regions might be challenging for their revenues. For the purpose of this market analysis example, we’ll focus on the five variables outlined in the What Is Market Analysis post, but there might be additional factors that seem more relevant to your chosen market. Whether you’re just getting started or you’re looking to scale up your business, here are 4 ideas on how you can boost your consulting career. Porter’s five force analysis of the Samsung is presented below Canalys’ Smartphone Analysis is the most comprehensive service of its type. Mobile phone with more advanced computing capability, connectivity, advanced multimedia capabilities and the ability to install third-party software than basic features of phone. Global Smartphones Market is valued approximately at USD 715 billion in 2019 and is anticipated to grow with a healthy growth rate of more than … In July 2020 - Samsung Electronics introduced the Galaxy Z Flip 5G. Q1 2020 Highlights. Despite facing sanctions from the US government that are now entering their second year, Huawei has been able to mitigate impacts on its international business enough to compete with Samsung and finally claim the global top spot. launch foldable smartphones in the market making it the most recent innovation in the smartphone market. However, the brand equity of Samsung is majorly due to its use of Android Operating systems. that seem more relevant to your chosen market. The vendor’s A series continued to perform well and accounted for most of its shipment while its premium flagships, Galaxy S20 and the Galaxy Z Flip, faced challenges despite the price reductions. E-commerce portals like Amazon among others attract end-users with special discounts on smartphones and created an online buying culture. Canalys’ Smartphone Analysis is the most comprehensive service of its type. The article lists top Samsung Competitors from Smartphone and Consumer durable industry. Porter’s Five Forces Analysis of Huawei and the Smartphone Industry. Smartphone industry samsung market analysis 1. Smartphone Market - Global Industry Analysis by Size, Share, Growth, Trends and Forecast 2020 – 2026. This analysis will focus on the smartphone industry given that the global market, in terms of the major players involved and on the dynamics of the smartphone industry and the factors, that affects the change over the conditions of competition. MARKET OPPORTUNITIES AND FUTURE TRENDS. Increased consumer spending across regions has driven the sales of Smartphone markers for years. According to Ahson and Ilayas (2006), a smartphone is a form of mobile device that integrates the characteristics of a phone and a PDA. Now that we’ve quickly reviewed some of the quantitative and qualitative factors at play in the smartphone industry, we can tie our example market analysis together by considering these variables wholistically. The smartphones market is a rather competitive market dominated by established players such as Samsung, Huawei, Apple, Xiaomi, among others. News Provided By. The report includes the analysis of impact of COVID-19 lock-down on the revenue of market leaders, followers, and disrupters. For the purpose of this study, Grand View Research has segmented the global smartphone sanitizer market report on the basis of product, distribution channel, and region: Rely on our Market Intelligence platform to get the latest trends on the Smartphone Industry and anticipate the future of the sector. However, 5G handsets and foldable phones are likely to provide them with new opportunities. An Industry can be best analyzed using Porter five force analysis. India Smartphone Market was valued US$ XX Mn in 2019 and is expected to reach US$ XX Mn by 2026, at a 15% CAGR of around during a forecast period. With around 50% of smartphone penetration, on average, across regions, the replacement cycle is lengthening, which prompts the decline of the unit sales, especially in regions such as U.S., and China among others. There are no special laws for smartphones any more so than other electronics, unlike with markets for foods, pharmaceuticals, and fuels. Key Market Drivers and Trends In terms of revenue, the global smartphone market is anticipated to witness a drastic incremental growth and has huge opportunities, during the forecast timespan. There is a continuous change in the electronic industry due to changing technology which intensifies the need for conducting the external industry analysis. However, the fierce competition in the smartphone industry means it is a poor choice for small and medium-sized enterprises who are considering getting involved. 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